Author Update – July 2018

The first of many…

So this is my first update since publishing My Nan is a Ninja. It’s only been a few weeks but quite a lot has happened actually!

 

Post Launch

The first thing of note happened immediately after publishing. I had planned to launch the book as free on the first day, however, when you set a promotion the effects aren’t immediate, so I had to choose another day to offer it as free.
Then to my annoyance, on the morning of the promotion, my book still wasn’t set as free! Turns out the promotions run from 12:00 am Pacific Time, so here in the UK we had to wait an extra 8 hours before it became available!

The next issue that arose, dare I say it, was some grammar mistakes and a few illustrative errors in the book! I had read through the book numerous times and so had my wife, but it was only when some of my friends and colleagues got hold of it that the problems came to light! I quickly resolved these issues, but I would have prefered to have had an error-free book on launch!

And that is why you need an editor.

I’ve enlisted two of my colleagues, one of which is a former English teacher, to help me out next time! I really was surprised by how easy it is for mistakes to creep in though. I checked that book over and over and was sure I hadn’t missed anything… Nevermind, lesson learnt!

Something else I discovered upon launch is that reviews from customers in the UK only appear on Amazon.co.uk, not on Amazon.com. I had never considered that the two sites were separate entities, I had always imagined them to be the same site, just with an auto-translator for the spellings and currency! This was a bit of a blow, as although I’ve collected a handful of reviews here in the UK, I have none to show in the US.

 

Book Development

When publishing your book on Amazon you are required to choose two categories that your book will be listed in. The categories you are given to choose from are very generalised and don’t contain all the subcategories available. To access these additional subcategories a couple of steps needs to be taken. (Information on these steps can be found at Kindlepreneur for those who are interested).
Of course, I wanted access to these special subcategories as they give you a better niche in the market. So after doing a bit of research, I found a couple of categories that I felt I could gain more of a competitive edge in. Already I have gone from ranking at about 2000 odd in a more general category to the top 10 in my two new categories. The rank is changing all the time, but that’s not a bad start!

I also added a direct link to my mailing list at the end of the book. It was a bit of a pain as I tried following instructions from a number of sites but none of them seemed to work. I managed to get what appeared to be a link, but it was unclickable. After much trial and error, I discovered that the code was correct, it just didn’t seem to work when it was copied and pasted into place. When I typed the code from scratch, it suddenly seemed to work. Maybe one day I’ll do a tutorial on this!

 

Website & Social Media

After publishing my book, it meant I could then create an author page on Amazon’s Author Central, so I did this straight away. When I viewed my book on Amazon.com however, my author page didn’t exist. Turns out you have to sign up to Author Central both for the UK and again for the US. *Sigh*
I really hope that Amazon combines all the various markets into one unified platform one day. Or even just a unified platform for all the English based marketplaces. It just makes sense!

Another option that became available after publishing my first book was that I could list myself as an author on Goodreads. I did this straight away and I’ve begun answering author questions.

I have updated my website and all my social media with new logos and banners based around the My Nan is a Ninja theme. This has tied them all together visually and is another step towards a consistent branding theme.

I also signed up to Amazon Associates and replaced all the links to my book with affiliate links, so hopefully, this will build up another small pot of cash over time.

I have also begun creating my automated e-mails on MailChimp. The first two are in place and I will continue to develop more as time goes on. I have an idea of what I want to cover over the course of about ten e-mails, so I’ll continue to add extra content as I go.

Author Progression

This month I completed Dave Chesson of Kindlepreneur’s free AMS (Amazon Marketing Services) course. It’s an excellent course and covers everything you need to know about advertising on Amazon. It’s something I’m hoping to implement in the coming months, so the knowledge I learned was invaluable.

I also completed an author interview on Awesome Gang. When it finally published, it must have been uploaded at the same time as a load of other authors, as it was pushed down the list straight away! It was on the front page though so that’s the main thing.

 

Promotion

Awesome Gang

 

 

 

 

 

 

 

 

Tomorrow I will be doing my first proper promotional push, and I’m hoping to break the US market! I’ve applied for My Nan is a Ninja to be promoted on over forty free book promotion websites and I also purchased a paid promotion on Awesome Gang. As you can see from the screenshot it was at the top of the list for a time there! The book will be free on the 28th and 29th of July, so check it out HERE if you haven’t read it yet!

 

Sales

 

I want to be completely open and honest in this blog so I’m happy to share my author earnings with you all. It might take a while before I can present you with any exciting figures, but everyone has to start somewhere! Hopefully, by showing my earnings over time, it will give other authors-in-progress an idea of what to expect as they follow a similar path.

July RoyaltiesThis month I  have sold 1 paid units, 30 free units and 729 KENP pages.

Just to note the royalty for KU/KOLL isn’t shown until after the end of the month so this sales section was updated in August. I admittedly was very disappointing with the royalty I received for KU/KOLL, but I explain this more in the August update so read more about this HERE.
Overall it wasn’t a great month profit wise, but being as it’s very early days I’m not too worried. Let’s see where it goes from here!

 

Final Thoughts

Wow, that was a really long post, congratulations if you stayed until the end!
Seems a lot can happen in a couple of weeks!

Just to note, instead of posting my author update on the last Friday of every month as I had planned, it will instead be the last day of every month from now on. This is to avoid clashing with my book reviews which are every other Friday.

See you in August!

 

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